Senior Marketing Officer

Job Summery

Essential Function

• Assist in development of short- and long-term plans and budgets for the marketing and communications program and its activities, monitor progress, assure adherence and evaluate performance;
• Assist the Marketing Manager in the co-ordination, organization and promotion of events and activities including attendance at external and internal events.
• Evaluate events/marketing activities and related impact by writing reports to feedback information, impact assessment and to inform future development.
• Responsible for maintaining consistency and alignment of all marketing activities across all channels with the overall direction of the endorsed brand architecture and style guides;
• Develop various proposals which enable to enhance the bank’s brand and overall growth by creating favorable team spirit;
• Create and implement a comprehensive marketing and communications program that will enhance the Bank’s image and position within the market and the general public and measure the success of each implemented program;
• Identify and implement systematic workflows to ensure timely delivery of marketing services;
• Sets targets, develops KPIs, monitors and reports on overall performance of product and branding campaigns and agencies using a variety and combination of measures;
• Responsible for integrated product marketing campaigns and initiatives with clearly defined objectives for growth, retention and value delivered within agreed budgets and aligned to the overarching brand strategy and business objectives;

Job Requirement

• Education and Qualification
  • BA/MBA in Marketing Management, Business Administration, Management and any other related fields with 5.5/3.5 years of experience in relative fields, preferably in banking industry, of which at least 2 year as a relevant officer position.

Place of Work:  Addis Ababa

How to Apply

• • Only short listed candidates will be communicated
  • The Bank has the right to cancel the post advertised
  • Interested applicants fulfilling the above requirements are invited to submit their applications only online through https://evacancy.enatbanksc.com/#/vacancy until September 22, 2024.

  Enat Bank S.C

  Human Capital Management Department Telephone: – 0115522835

  Women applicants are highly encouraged